Workshop
The Business of Storytelling: Part 1
The Details
Learn how to craft a powerful business story
Want to help your audience understand why your work matters? Starting with a story can make a powerful difference. In this practical storytelling workshop, you’ll learn how to craft a brief, impactful opening story to hook your audience and frame the conversation—so they’re up to speed and leaning in from the start.
In this interactive and fast-paced session, you’ll create a 1-2 minute story that sets the stage for any presentation or meeting. You’ll have time to refine your story, get direct feedback, and leave ready to lead with impact.
Agenda Highlights:
Learn our 5-Part Story Structure: A simple framework to make your story engaging, focused, and memorable
See It in Action: We’ll analyze a real-world example to see how storytelling can elevate technical and business conversations
Create and Refine Your Story: Develop your own opening story and receive personalized coaching
This hands-on workshop combines practical storytelling tools with individualized feedback, so you’ll leave ready to turn complex ideas into stories that captivate and connect.
Class Size: up to 12 participants
Format: 2 hours, virtual
100%
of participants said they would recommend the workshop to others.
“This is one of the best classes I’ve taken. I really enjoyed the challenge of using stories to connect. The idea to dive right in versus filler words and providing a story structure that we can reuse.”
Workshop Participant